Apart from being the best Advertising Platform.....
MicampusMag is a free online magazine based on varsity lifestyle with an aim of entertaining, informing, motivating and inspiring the youth. It is a country wide campus magazine that is The Pulse of Student Culture. Over the past five years Blue DynamiteMedia has by far released more than 32 Digital Issues of MicampusMag. We have been able to feature some of the country's top artists and celebrities including Boity, Cassper Nyovest, Kwesta, iFani, Masechaba Lekalake, The Muffins and many more on and off campus personalities. The magazine aims to integrates the cool and vibrant student lifestyle with an element of contributing to success and progress in the country, hence the phrase "The Epitome of Intellectual Swag".
Over the years we have been able to gain huge popularity and following in UCT, Wits, UJ, UP, Rhodes and the broader Braamfontein as well as Hatfield areas. The magazine in 2011 was nominated as a finalist idea for the Hansa Legends in the Making Creative Category and the SME ToolKit Business Plan finalist. The founding coordinator made the 2014 Top 100 Brightest Young Minds.
Our twitter handle is growing at a high rate hence we have more than 20 000 followers which is a number no Campus Magazine in SA has achieved so far. We are currently working on converting the magazine into Micampus AppTweetShowRadioMAG where in the aim is to avail the magazine as an Application (Apple, Blackberry, Windows and Android), Twitter Show collaborated with Facebook, a Radio show and a Blog Website, PDF Version and Hard Copies.
MicampusMag Online Stats
+We have more than 11 000 Wits, UJ, UP, UCT and Rhodes students that we EMAIL the magazine PDF version every quarter when we release.
+Facebook Page: 5450 Likes
+Facebook Group: 10 100 Members
+Twitter Followers: 20 000
Distribution Reach and Strategies
In our efforts to ensure that Micampus Magazine reaches as many students as possible we have been able to innovatively derive strategies of penetrating different campuses social media platforms where we share download links, recruit subscribers and drive more students to follow us.
MicampusMag has by far achieved our aim of having 16 (Sixteen) institutions that have Micampus Magazine ambassadors hence we are able to get relevant stories. We have also been able to distribute the magazine in campus and students residences.
We mainly email our more than 11 000 subscribers the PDF version of the magazine as well as tweet platforms for students to download the magazine.